From the category archives:

Marketing

Event Notes: YouTube Basics | Sage Training Series

by Brad Sage May 15, 2012 Digital Marketing
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Thank you to those who came out to our session yesterday on YouTube basics. For those who could not make it here is what we covered off. YouTube.com is an online video sharing network. It is the third-most popular social networking site and the second largest search engine on the internet today. Why You Should [...]

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Listen to Your Customers

by Brad Sage May 8, 2012 Marketing
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The rise of Netflix is an excellent case study that underscores the importance of identifying and capitalizing on fundamental shifts that are taking place in an industry. How many of you have heard of Netflix? How many of you have heard of Blockbuster? At its peak blockbuster was a true titan in its industry. And [...]

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Event Notes: Twitter the Next Level

by Brad Sage April 23, 2012 Marketing
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Thank you to all the agents who came out to our Intermediate Twitter event. Outlined below are the notes from the session: Sharing Photos If you want to share photos on Twitter and have the little photo button show up under your Tweet, the best tool to use is www.photobucket.com To set up your account, [...]

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Event Notes: Major Facebook Business Page Changes…Are You Ready?

by Brad Sage April 14, 2012 Facebook

In typical Facebook style, business pages have gone through a major overhaul which is going to have a dramatic impact on how you leverage them to build your business. This overhaul includes both a new design as well as new features. Although we will be losing some valuable features, the ones that we are gaining [...]

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Upcoming event: Major Facebook Business Page Changes…Are You Ready?

by Brad Sage March 22, 2012 Marketing
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In typical Facebook style, business pages are going through a major overhaul which is going to have a dramatic impact on how you leverage them to build your business. Unlike some of its past changes, Facebook is not giving business page owners a choice in the matter. As of March 30, 2012, if you have [...]

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Notes From: Apple Store Event | Using the iPhone in Real Estate

by Brad Sage March 1, 2012 Marketing
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Thank you to everyone that came out and made this event such a success. As promised here is the presentation from the actual event. To make things easy here are the talking notes from the presentation: Why? iPhone = Productivity Monster & Makes You an Instant Expert Why Not? ‘Hard to type on’ is just [...]

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Advanced WordPress Coaching Session Notes

by Brad Sage February 9, 2012 Blogging
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What a great discussion we had this past Monday on Advanced WordPress topics. I really love these sessions because I never know where they will end up. I always have a rough idea of what I want to cover but depending on who asks what questions, we always end up going down roads I never [...]

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Sage Real Estate’s Inman New York 2012 Recap

by Brad Sage February 2, 2012 Marketing

Thank you to all those who came out to this standing room only event. To check out photos from the event go to http://www.facebook.com/sagerealestate. As promised here is the presentation:

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Twitter Defined In Less Than 250 Words

by Brad Sage January 9, 2012 Marketing
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Twitter is a social network which integrates text messaging and blogging. You will commonly hear it referred to as ‘micro-blogging’. The premise is to answer the question ‘What has your attention right now?’ or, ‘What do you have to say?’ in 140 characters or less. Tweets are entirely text-based but often include a link to [...]

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9 Tips on How to Leverage LinkedIn

by Brad Sage December 13, 2011 LinkedIn
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There are many different ways a real estate agent can leverage LinkedIn to grow their business. Outlined below are just some of them: If you have a new lead or prospect, find out if they have a profile on LinkedIn. If they do, this can be an excellent source for finding out more about the [...]

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